Templates
15 copy-paste templates. Fill the [brackets], send.
Rejection replies
- Response to a Guideline 2.1 rejection (App Completeness) Apple rejected under 2.1 — they couldn't complete review: couldn't log in, hit a crash, reached a dead end, or found something that looked unfinished.
- Response to a 4.2 rejection (Minimum Functionality) Apple flagged your app as too simple, too web-like, or not native enough — you need to reply once you've made the native value real and visible.
- Response to a 4.3 rejection (Spam / Copycat) Apple flagged the app as spam, a copycat, or a reskin of an existing app.
- Response to a 5.6.3 rating-prompt rejection (asked to rate on first launch / onboarding) Apple flagged your app under 5.6.3 for requesting a rating on first launch or during onboarding, before the user has engaged — or for using a custom rating prompt instead of Apple's API.
- Response to a 5.6 win-back / manipulative paywall rejection Apple flagged your paywall as manipulative under 5.6 — a win-back re-prompt right after the user dismisses it, fake urgency/countdown, or a paywall that's hard to close.
- Response to an IAP / paywall rejection Apple couldn't complete a purchase, your paywall was empty, or your in-app purchase products weren't visible/working during review.
Clarification requests
Appeals
Review Notes
- App Review Notes — AI / LLM app Your app uses AI/LLM output and you want to reassure the reviewer up front on content safety, data handling, and the absence of regulated-advice claims.
- App Review Notes — basic (no login required) Your app has no login wall and no in-app purchases — you just want to hand the reviewer a clear map so nothing looks incomplete.
- App Review Notes — crypto / finance app Your app touches crypto, trading, banking, or real money — you want to hand the reviewer demo access, risk disclaimers, and your regulatory posture up front so nothing looks unlicensed or unreachable.
- App Review Notes — hard paywall / login wall Your app puts a paywall or login in front of everything on first launch — hand the reviewer a way past it (demo account, promo/redeem code, or a debug-unlock tap sequence) plus the exact path to the premium features.
- App Review Notes — with demo login Your app requires a login — hand the reviewer working credentials, the exact steps to every gated feature, and a note about any 2FA you've bypassed.
- App Review Notes — with subscription / IAP Your app has a paywall, subscription, or in-app purchase — you want to hand the reviewer the exact path to the paywall, how to test it in the sandbox, and what each product unlocks.