Fix Library · 3.2 Business

Rejected because your app looks 'for a specific business' but is set to public distribution (3.2)

Apple says your app is meant for a specific business, organization, or their clients/employees — but you chose public App Store distribution, or they're asking detailed questions about your business model and users.

Confidence: high loginSaaSmarketplaceutilitycrypto / finance

Apple said something like

Guideline 3.2 - Business - We still found in our review that your app is intended to be used by a specific business or organization, including partners, clients, or employees, but you've selected public distribution on the App Store in App Store Connect. Since the App Store is intended for apps with a public audience, we recommend reviewing the other distribution options available to you... To resolve this issue, review the other distribution options available for apps designed for specific businesses or organizations...
We need more information about your business model and your users... Is your app restricted to users who are part of a single company? Is your app designed for use by a limited or specific group of companies? What features in the app, if any, are intended for use by the general public? How do users obtain an account? Is there paid content in the app and if so who pays for it?

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