Fix Library · 3.1.2 Subscriptions
Cancellation retention message: use Apple's, don't build a friction wall (3.1.2)
You want to slow subscription cancellations, or Apple flagged your cancel flow as manipulative — and you're not sure what you're allowed to show when a user tries to cancel.
Apple said something like
We found that your app's subscription cancellation flow includes elements that discourage or obstruct users from cancelling, which is not appropriate under Guideline 3.1.2.
Your app uses manipulative or coercive design (a 'dark pattern') to retain subscribers. Please revise the cancellation experience.
Apps should not require customers to take additional steps beyond what is necessary to cancel a subscription.
The full fix is locked
Unlock the exact steps, the reply you can paste into Resolution Center, and the AI prompt to fix it — for this rejection and every other one in the kit.
One-time payment · lifetime access. Already have a key? Unlock.